AI Prompt for Your Content Calendar:
Change the priority segments and copy/paste this AI prompt:
(Click here for more information on defining segments and personas for your alumni magazines.)
Act as a content planner and chief editor for our college alumni magazine. I need help creating a comprehensive content calendar for a quarterly alumni magazine.
The content should align strategically with our institution's goals and cater to various alumni segments and personas.
Our primary goals include increasing donations, improving alumni engagement, and enhancing career support for recent graduates. Please consider the following priorities when creating the content calendar:
High Priority Segments:
- Recent Graduates
- Major Gift Prospects
- Highly Engaged Volunteers
Medium Priority Segments:
- Mid-Career Professionals
- Affinity Group Alumni
Low Priority Segments:
- Geographically Distant Alumni
- Inactive Alumni
Please provide detailed content ideas, including feature articles, interviews, profiles, columns, and event coverage. Ensure the content is distributed evenly across the quarterly issues, with a focus on high-priority segments.
Now level up and make the calendar more tailored:
The more information you give, the better the result will be. So, if you have any of the information below, add it to the prompt or, better yet, ask to review the original calendar based on the additional information.
AI often produces better results with more focused tasks, so it is a good idea to split the task into a 'chain' of reviews and refinements.
Information you could give to the AI to make the content calendar more relevant:
Institutional Goals:
What are the specific objectives for alumni engagement, donations, and career support?
Are there any upcoming campaigns or initiatives that should be highlighted?
Audience Segmentation:
Can you provide detailed descriptions of each alumni segment and persona?
Are there specific interests or preferences for each segment?
Previous Content Performance:
What types of content have been most successful in previous issues?
Are there any topics or formats that alumni particularly enjoyed or engaged with?
Event Schedule:
What major events are planned for the upcoming quarter?
Are there any important reunions, fundraisers, or networking events that should be covered?
Communication Channels:
What communication channels do you use to reach different alumni segments?
Are there any preferences for digital versus print content among the alumni?
Editorial Themes:
Are there any specific themes or topics you would like to focus on for each quarterly issue?
Do you have any seasonal or topical themes in mind?
Resources and Constraints:
What resources are available for content creation (e.g., writers, photographers, budget)?
Are there any constraints or limitations that should be considered?
Alumni Contributions:
Are there opportunities for alumni to contribute content (e.g., articles, photos, stories)?
How can alumni involvement be encouraged and incorporated into the content calendar?
Using AI-driven prompts and strategic content planning, creating a tailored content calendar that aligns with your institution's goals and speaks to various alumni segments can become a breeze.
